FROM AMERICA’S SUNSHINE STATE TO DOWN UNDER MATE
Florida’s sunny secret is now Australia’s morning magic, bringing sunshine to your daily grind.
Born from a thousand miles of Florida beach magic, and a thousand years of humans harnessing its healing powers, Sunrise Session is a new wave of take-anywhere self care.
Founded by Ben Stern, a Florida native and an eternal optimist, eager to turn the tide on plastic waste. After watching an enlightening documentary about the damaging effects of plastic bottles on the planet, then 16-year-old Ben was determined to reset this
throwaway mindset, starting with the not-so-caring self care industry.
Ben created Nohbo, a disruptive material science company that uses cutting edge water soluble drop materials that encapsulate single-use bath and body products.
Nohbo successfully appeared on Shark Tank, secured funding from entrepreneur extraordinaire Mark Cuban, and assembled a team of plastic-fatigued sustainable beauty experts, and splash—Sunrise Session was born.
From our packaging to our practices, Sunrise Session is committed to freeing humans from their plastic obsession with single-use remedies that power the present and protect the planet.
OUR MISSION
We exist to eliminate plastic waste
Starting with the personal care industry
FACTS THAT CAN'T GO TO WASTE
Units of personal care packages are produced and thrown away every day.
Zero Waste Week, 2018
By 2050, there will be more plastic in the ocean than fish.
World Economic Forum, 2016
Tonnes of plastic leaks into the marine environment in Australia
Pieces of soft “scrunchable” plastics including food wrappers are used by Australians each year
A NEW WAVE OF TECHNOLOGY
Our in-house team of scientists bring earth-derived ingredients and green chemistry to the surface, transforming high-performance personal care into concentrated water-seeking drops that dissolve on the spot. No plastic waste. Just a feel-good escape.